iPX’s logo and corporate mascot have changed.
Our lead designers worked with the president throughout the creation and selection process.
The thought behind the new logo is “passion with the heart (soul), thinking with the mind”.
The shaping of “thought” (思) and “soul” (魂) are the motifs。
“Field” (田) is a glyph, while “heart” (心) means soul.
The impression of the crest is
“We carry a family crest.”
“This responsibility instills in us a way of being.”
Both are to say the ideas of such responsibility is “engraved in the heart”.
All of iPX’s employees strive to work hard from deep within their hearts and souls.